Florencia Kratsman is the Director of Space Planning at BIG. Her work spans corporate, cultural, residential and hospitality, for clients in North America, South America, Europe, the Middle East and the Far East. Kratsman collaborates closely with teams to design buildings from the inside out, working together to establish an integrated design approach from the beginning of the project. Her past projects include Google MTV, Google London, 2 WTC, The Spiral, King Street and John Hopkins Student center, among others. Kratsman’s projects have been published in A+U, Interior Design, The New York Times, Contract, and other national magazines and press. All of the projects have a unifying emphasis on progressive design, high performance and sustainability.