Carolyn Cooney is the Marketing Director and Associate Principal at Perkins&Will. She began her career working on the client side of a major building project, an experience to which she credits her ability to understand what our clients truly need and want—and why. She believes that the pursuit of empathy, of thoughtful communication and personal connection, will ultimately produce the most meaningful and impactful projects.
Carolyn is passionate about helping others become confident leaders, effective communicators, and trusted partners to clients. She regularly coaches project teams for interviews and helps drive successful pursuit strategies. Most recently, she led the creation of a business development training program for Perkins&Will focused on strengthening those core leadership skills of empathy and communication to help individuals secure new work and strengthen relationships with existing clients. She has presented on these topics for Boston Society of Architects, Society for Marketing and Professional Services, and Society for College and University Planners.
